Effects Of Online Shopping For Brick And Mortar Stores

The Effects of Online Shopping for Brick-and-Mortar Stores Retail businesses and other small businesses have seen a huge drop in sales due to the convenience and simplicity of shopping online when and where the customer wants too. According to Market Line’s 2015 Industry Profile, Table 4 and Figure 4 show the expected percent of the retail sector value to grow 10.5% by the year 2019 and to reach a projection of 574.5 million dollars. (Market Line) The retail businesses and other small businesses see less shopping traffic and therefore have slower days especially during times such as Christmas. Many people question if whether they should face the hassle of fighting others for items when it’s already in the convenience of their hands. Many online stores offer phone applications linked to their stores for both Apple and Android users that allow the customers to purchase an item with the click of a button. As technology continues to improve, so will the online shopping industry. Convenience has been the deciding factor for the survival of online retail for the past couple of years. Whether it is the convenience of time or just simply having the luxury of items being shipped to any location, online shopping has become very popular. In Computer Weekly’s article â€Å"Are Bricks-and-Mortar stores the Next Step for Online Retail?† Clare McDonald discusses the future of online retail and the future for retail and small businesses. Agreeing with Miya Knights an IDC analyst,Show MoreRelatedThe Digital Revolution Is Responsible For The Largest Societal Shift Essay1671 Words   |  7 Pagesopportunities to innovate through the embracing of e-tailing have meant that retail stores are no longer geographically limited, but the rise of e-tailing provides it’s own set of unique challenges to bricks and mortar retailing. 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